Social Media profiles are the great way to connect with prospects they tend to provide that personal touch, which lost in this corporate world.
Here are the few points to consider when trying to generate more clicks on Social Media:
* Identify and understand your prospects. You should know whom you are targeting and what interests them the most.
* Second, It time to create great content on that topic, I would suggest multimedia content.
* Then publish it with good oneliner with appropriate hashtags.
That's it after following this for some time, you should see the followers coming in.
Hope it helped!